Comments on: Viral Coefficients – the essential metric for fast-growing social media properties http://gwilliam.com/nathan/viral-coefficients/ Tue, 03 Jan 2012 19:05:03 -0800 http://wordpress.org/?v=2.8 hourly 1 By: abhitam http://gwilliam.com/nathan/viral-coefficients/comment-page-1/#comment-205 abhitam Wed, 06 Oct 2010 22:24:57 +0000 http://gwilliam.com/nathan/?p=191#comment-205 Good article. Simple explanation. One thing to note, the viral coefficient of each website/marketing campaign changes over time. If it was constant, the site would grow in perpetuity which is not the case. One of the factors those affect viral coefficient is "newness" of content. That, in turn, affects the infection rate of a viral effort. Good article. Simple explanation. One thing to note, the viral coefficient of each website/marketing campaign changes over time. If it was constant, the site would grow in perpetuity which is not the case. One of the factors those affect viral coefficient is “newness” of content. That, in turn, affects the infection rate of a viral effort.

]]> By: Kevin Kirkland http://gwilliam.com/nathan/viral-coefficients/comment-page-1/#comment-188 Kevin Kirkland Mon, 01 Mar 2010 18:33:07 +0000 http://gwilliam.com/nathan/?p=191#comment-188 Great article. I really enjoyed it. Great article. I really enjoyed it.

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