Each year, the Mesa Arizona LDS Temple hosts the largest annual, outdoor easter pageant with hundreds of cast members, an enormous set, and amazing costumes and music. The pageant has been held annually for 70 years, and I have had the privilege of attending many times.
This year, in addition to the pageant itself, the story of Christ was told through a special presentation of video, photography and music in the Visitor’s Center. This special presentation, Reflections of Christ, was created by talented artists, including my friend Jason Barney, who produced the music.
The presentation at the Visitors Center has touched many thousands of people who attended. However, this week Richard Miller showed me the website for the project. I was moved by a beautiful introduction with photography and music. Then, after I registered, I found 13 additional videos about the project in the “videos” section.
This website has only been online for a couple of months, but according to Quantcast it received more than 15,000 unique visits in March. This is a great example of the marketing concept that great sites don’t have to pay for advertising, they spread virally. ReflectionsofChrist.org would definitely fit in the “great sites” category.
Posted on April 27th, 2008 by admin
Filed under: Internet Marketing, Jesus Christ, Online Missionary Work, Viral Marketing
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