This year I started an Internet consulting practice, which has gravitated towards Internet strategy, monetization and marketing. Recently, much of my consulting work has focused on helping businesses to better monetize their websites, social media applications, and mobile device applications.
Monetization through virtual currencies and virtual goods is a topic that has fascinated me recently. Online […]
Posted on October 24th, 2008 by admin
Filed under: Monetization, Online Communities, Social Networking, Virtual Goods, e-Business | No Comments »
A little over a year ago Facebook empowered web developers to create applications that could run on the Facebook platform. This simple decision has propelled Facebook to become one of the most popular sites on the Internet. Now, Facebook is expanding that vision and hopes to allow web developers to use their platform to develop […]
Posted on July 28th, 2008 by admin
Filed under: Innovation, Internet Marketing, Online Communities, Open Source, Social Networking, e-Business | No Comments »
For years the Adoption.com website tried to provide its own site search, yet we always struggled with the quality of search results and keeping the search index current. Then, Google launched its SiteSearch technology allowing website owners to leverage the powerful, industry-leading Google search quality and add premium features to their search such as synonyms […]
Posted on June 4th, 2008 by admin
Filed under: Google, User Experience & Usability, e-Business | No Comments »
Ward Andrews recently asked me which ad networks are the best to maximize revenues for website publishers. The following blog entry is a modified version of my email to him.
First, selecting the best ad network often depends on the niche of your site. For example, if you have developed a classic cars site […]
Posted on May 28th, 2008 by admin
Filed under: Advertising, Internet Marketing, Mergers & Acquisitions, e-Business | 1 Comment »
Paul Allen recently asked me to identify the best solution for accepting micro-payments. The problem is that websites like LDSaudio.com, which sell a large number of products for a small amount, are charged very high minimum credit card processing fees. This makes the transactions almost impossible. For example, if LDSaudio.com sold a digital […]
Posted on May 17th, 2008 by admin
Filed under: e-Business, e-Commerce | 1 Comment »
Bill Gross is the founder of the IdeaLab business incubator, with sales exceeding $435 million. It is one only tech incubator that survived the dotcom crash in its original form. IdeaLab has built many different ventures, such as:
· GoTo/Overture (became Yahoo Search Marketing) – paid inclusion search engine that was renamed Yahoo! Search Marketing after […]
Posted on May 7th, 2008 by admin
Filed under: Affiliate Marketing, Business Management, Entrepreneurship, Giving Back, Innovation, Leadership, Social Enterprise, Web Content, e-Business | No Comments »
Kiva is one of the greatest uses of the Internet to do good. Kiva is an online microlending service that allows people anywhere to lend money directly to entrepreneurs in developing countries around the world. Kiva’s mission is to connect people through lending for the sake of alleviating poverty.
Kiva works to qualify […]
Posted on April 16th, 2008 by admin
Filed under: Charity, Entrepreneurship, Financing, Giving Back, Microlending, Poverty, Social Enterprise, e-Business | 2 Comments »
Elder M. Russell Ballard, an Apostle in the Church of Jesus Christ of Latter-Day Saints, urged 1,400 Brigham Young University-Idaho graduates to make their presence felt in the digital world at the BYU-I commencement on Friday, April 11, 2008.
Elder Ballard said: “Every month there are 60 billion searches for information on the Internet. Many are […]
Posted on April 15th, 2008 by admin
Filed under: Faith, Online Missionary Work, e-Business | No Comments »
All companies have goals, but many of the most successful companies set Big Hairy Audacious Goals (”BHAGs”). There is a big difference between merely having a goal, and being fully committed to a huge, daunting challenge–like a mountain to climb.
Far better to dare mighty things, to win glorious triumphs, even though checkered by failure, […]
Posted on April 15th, 2008 by admin
Filed under: Book Reviews, Business Management, Entrepreneurship, Leadership, e-Business | No Comments »
According Jim Collins and Jerry Porras in Build to Last, the “tyranny of the OR” leads businesses to feel that they can only choose one option or the other, but not both, such as:
Change OR stability,
Conservative OR bold,
Low cost OR high quality,
Creative autonomy OR consistency and control,
Invest in future OR do well in short-term,
Make progress […]
Posted on April 15th, 2008 by admin
Filed under: Book Reviews, Business Management, Entrepreneurship, Social Enterprise, e-Business | No Comments »
