All companies have goals, but many of the most successful companies set Big Hairy Audacious Goals (”BHAGs”). There is a big difference between merely having a goal, and being fully committed to a huge, daunting challenge–like a mountain to climb.
Far better to dare mighty things, to win glorious triumphs, even though checkered by failure, [...]
Posted on April 15th, 2008 by Nathan Gwilliam
Filed under: Book Reviews, Business Management, Entrepreneurship, Leadership, e-Business | No Comments »
According Jim Collins and Jerry Porras in Build to Last, the “tyranny of the OR” leads businesses to feel that they can only choose one option or the other, but not both, such as:
Change OR stability,
Conservative OR bold,
Low cost OR high quality,
Creative autonomy OR consistency and control,
Invest in future OR do well in short-term,
Make progress [...]
Posted on April 15th, 2008 by Nathan Gwilliam
Filed under: Book Reviews, Business Management, Entrepreneurship, Social Enterprise, e-Business | No Comments »
In Built to Last, authors Jim Collins and Jerry Porras talk about a hypothetical person who could look at the sun or stars and tell the exact time down to the second. That person would be an amazing “time teller”. However, wouldn’t it be much more amazing if that person created a clock which could [...]
Posted on April 14th, 2008 by Nathan Gwilliam
Filed under: Book Reviews, Business Management, Entrepreneurship, Leadership | No Comments »
In Built to Last, the authors identified “Visionary” companies which met very rigorous standards of sustained greatness. The authors did not find any specific ideological content as being essential in these visionary companies. However, the authors did find that it was essential that the companies have a core ideology of some sort, and [...]
Posted on April 14th, 2008 by Nathan Gwilliam
Filed under: Book Reviews, Business Management, Entrepreneurship, Ethics, Social Enterprise, e-Business | No Comments »
In preparation to write the book Built to Last, authors Jim Collins and Jerry Porras and a team at Stanford University researched highly successful (“visionary”) and less successful companies for six years. Their research debunked many myths commonly held in the business world. The following are some of the myths and findings that I found [...]
Posted on April 14th, 2008 by Nathan Gwilliam
Filed under: Book Reviews, Business Management, Entrepreneurship, Social Enterprise | No Comments »
When you want to buy a new car, do you go to the auto manufacturers’ websites (i.e. Ford.com or Chevrolet.com) to find out which vehicle is the best, or would you prefer to go to a 3rd-party auto website where you could read hundreds of car reviews and ratings by vehicle owners? Which information [...]
Posted on April 6th, 2008 by Nathan Gwilliam
Filed under: Business Management, Internet Marketing, Viral Marketing, e-Business | No Comments »
Last year I took an insightful MBA marketing class from Dr. Gary Rhodes and Dr. Michael Swenson. The concept which stood out the most to me in their course was that we should “sell to the swing group through the eyes of the love group.”
When Dr. Rhodes and Dr. Swenson taught this principle, they [...]
Posted on April 3rd, 2008 by Nathan Gwilliam
Filed under: Adoption, BYU Marriott School, Business Management, Internet Marketing | 3 Comments »
Disneyland and Disneyworld are the most famous and successful theme parks in the world. The Walt Disney Company is now the third largest entertainment company in the world with 133,000 employees and $60 Billion in revenue. According to Fortune magazine, in 2007, Disney is America’s most admired entertainment company.
According to Newsweek, the Disney brand is [...]
Posted on March 25th, 2008 by Nathan Gwilliam
Filed under: Adoption, Book Reviews, Business Management, Entrepreneurship, Faith, Innovation, Leadership, Life Lessons, Self Improvement | No Comments »
What did small businesses do without Google? In this blog entry I’m not referring to the Goolge search functionality, although that has revolutionized the accessibility of information. I am instead referring to the lesser known tools that Google has made available to small businesses. Nearly all of these tools are available for free, [...]
Posted on March 22nd, 2008 by Nathan Gwilliam
Filed under: Business Management, Entrepreneurship, Google, Innovation, Internet Marketing, My Sites, Web Analytics, e-Business, e-Commerce | 1 Comment »
This month Fortune magazine released their “Most Admired Company” rankings. This year Apple is at the top, and never, in the 26 year history of this award has the winning company so closely resembled a one-man show.
Steve Jobs was the charismatic boy wonder who started Apple in 1976 in his garage. By age [...]
Posted on March 21st, 2008 by Nathan Gwilliam
Filed under: Business Management, Entrepreneurship, Leadership, e-Business | No Comments »
